Privacy Policy

1. Who we are

Way Up Turismo is responsible for processing the personal data collected through this website and the contact channels made available on it.

This Policy applies to people who access our website, sign up to receive content, or contact us through the channels indicated on the page.

2. What data we collect

We only collect the information necessary for the purposes described in this Policy.

This may include:

• your email address, when you sign up to receive our newsletter;
• name, phone number, email, and other information you choose to provide when contacting us via WhatsApp, email, or phone;
• information related to your request, such as destination of interest, travel dates, or other preferences you choose to share during service.

We do not request payment information directly through the website.

If contact develops into a quote or the booking of travel services, other data necessary for the reservation, issuance, or delivery of the contracted services may be requested. This information will be requested through the appropriate channels and used only for purposes related to service and the provision of those services.

3. How we use your data

The personal data collected may be used to:

• answer questions, requests, and quote requests;
• follow up on conversations started through our contact channels;
• send content, news, travel information, and new blog posts, when you voluntarily sign up for the newsletter;
• carry out procedures related to services requested by the client themselves;
• comply with legal or regulatory obligations when necessary.

Newsletter emails are sent based on your voluntary email sign-up. You can unsubscribe at any time using the unsubscribe link included in every message we send.

4. Cookies and analytics tools

Way Up Turismo's website currently does not use advertising or behavioral-tracking cookies, nor tools like Google Analytics or Meta Pixel to track visitor browsing.

Technical cookies strictly necessary for the website to function may be used by the infrastructure itself or by the services responsible for hosting and running the page.

If analytics tools, advertising, or other non-essential cookies are implemented in the future, this Policy will be updated and, where applicable, mechanisms will be made available for visitors to manage their preferences before those technologies are used.

5. Data sharing

Way Up Turismo does not sell, trade, or share your personal data with third parties for their own marketing purposes.

Some data may be processed by providers necessary for our services to function, such as:

• the platform used to send the newsletter;
• website hosting and infrastructure services;
• tools used for communication and support.

If you book a travel service, certain data may also be shared, when necessary, with providers involved in carrying out the trip, such as airlines, hotels, tour operators, insurers, or other providers related to the service booked.

Sharing is limited to the information necessary for each purpose.

6. How long we keep your data

Personal data is stored only for as long as necessary to fulfill the purposes for which it was collected or to meet legal and regulatory obligations.

The email registered for the newsletter is kept for as long as you wish to keep receiving our communications. If you request cancellation, we will stop using it for that purpose.

Information related to service and bookings may be kept for as long as necessary to provide the services and for the period required by applicable law.

7. Security of information

We adopt appropriate administrative and technical measures to protect personal data against unauthorized access, loss, alteration, disclosure, or any other form of improper handling.

While no digital environment is entirely free of risk, we work to use tools and procedures compatible with protecting the information under our responsibility.

8. Your rights

Under Brazil's General Personal Data Protection Law (LGPD), you may exercise the rights provided by law, including, where applicable:

• confirm whether we process your data;
• request access to your personal data;
• request correction of incomplete, incorrect, or outdated information;
• request the anonymization, blocking, or deletion of data processed in violation of the law;
• request information about the sharing of your data;
• request the deletion of data processed based on consent, subject to legal grounds for retention;
• withdraw previously given consent;
• exercise the other rights provided under the LGPD.

To make a request related to your personal data, contact us using the email listed in this Policy.

9. Links and third-party services

Our website may contain links to external platforms, such as WhatsApp, social media, or provider pages.

When you access these services, the handling of your data may also be subject to the privacy policies of those platforms. Way Up Turismo does not control the practices adopted by external websites or services.

10. Changes to this Policy

This Privacy Policy may be updated whenever there are changes in how we handle personal data, in the website's features, or in applicable law.

The most recent version will always be available on this page, along with the date it was last updated.

11. Contact

If you have any questions about this Privacy Policy or wish to exercise any right related to your personal data, contact us at: